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Apila Chilean Merlot 6-Pack

Sold by: AW Direct, LLC

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(6) - 2016 Apila Merlot, Curico, Valle Central Chile, 750ml

2016 Apila Merlot, Curico, Valle Central Chile
Our Merlot shows rich aromas of plum and blackberry. Subtle herbaceous notes mingle with cedar and spice, making this wine an ideal pairing with lean cuts of steak.

Vineyards: Approximately 115 miles south of Santiago, Chile, lie the vineyards of the Curico Valley, a sub-appellation of the Valle Central. The vines for this wine are protected from the sun’s heat due to over 1,300 feet of elevation. In the Curico, the climate varies slightly due the mountainous geography, but can be generally categorized as Mediterranean; the days are long and filled with sunshine, and temperatures are mild. In vintage 2016, conditions were drier and hotter than normal. This pushed harvest forward a few weeks until the rains started on March 25th. This unprecedented date goes into the history books, as seven years worth of rain fell across the Valle Central. The rain did well to balance sugar levels that were a bit high leading up to this point. Grapes for this wine were harvested just a couple weeks later from vines that averaged 8-10 years-old. Fermentation at warm temperatures - nearly 80 degrees - helped to extract flavors and tannins from the berries. Maceration lasted 18 days, and no oak treatment was used, allowing the Merlot to showcase its fruit flavors and smooth palate.

Specs

  • Appellation: Curico, Chile
  • Alcohol: 13.2%
  • Acidity: 4.34 g/L
  • pH: 3.66

Specs

  • Appellation: Curico, Chile
  • Alcohol: 13.2%
  • Acidity: 4.34 g/L
  • pH: 3.66

Vendor Details

AW Direct

Owner:
Bruce Cunningham
Founded:
1987
Location:
Santa Rosa, California

Founder and CEO, Bruce Cunningham, has been in the wine industry since 1987. After earning an undergraduate degree in Wine Marketing Studies at the University of Adelaide (South Australia), Bruce attended business school and has been involved in many aspects of the industry with a specific focus in packaging and production. After relocating to New York from Australia, he saw the need for custom labels of Australian wines for direct marketing needs in the USA. A W Direct (formerly Aussie Wine Direct), was born. This focus on a market segment was, at the time embryonic, and quickly led to further expansion of both suppliers and various segments of the wine market.

A W Direct relocated to California in 2004, and the team expanded, led by the formidable talents of his business partner, Kimberly Cunningham. Kim - an engineer, and techno-geek at heart - with her experience in running divisions of some of the world’s largest companies, was able to build systems to help create the efficiency needed to allow A W Direct to grow, but also compete in a wine world that can be inflexible and intolerant. As the company grew, Kim enhanced the business by developing a successful team of energetic, challenge-driven people who have the right “moxie” to keep our well-oiled machine running smoothly.

Sales Stats

Speed to First Woot:
2m 10.447s

Purchaser Experience

  • 6% first woot
  • 0% second woot
  • 31% < 10 woots
  • 25% < 25 woots
  • 38% ≥ 25 woots

Purchaser Seniority

  • 0% joined today
  • 0% one week old
  • 0% one month old
  • 19% one year old
  • 81% > one year old

Quantity Breakdown

  • 81% bought 1
  • 19% bought 2
  • 0% bought 3

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Apila Chilean Merlot (6)
$59.99 Sold Out Food, Beverages & Tobacco > Beverages > Wine
$59.99 USD false 1 Retail EA
1 3