quality posts: 11
There was an episode of "Mind Games" where they had a wine tasting.
They took a two buck chuck and decanted half of it into bottles from extremely expensive and famous wine, and the other half into wine boxes.
They showed the nice bottles to the tasters and served the wine from them and told the tasters it was very expensive. It got excellent reviews from all the tasters.
The same tasters were then served the same wine from the wine boxes and told that it was a very inexpensive wine of the same grape variety. The tasters hated it and gave it terrible reviews. One couldn't even bring himself to swallow the terrible stuff even though he loved it when it was poured from a nice bottle.
This showed that the label has a greater effect on the perception of wine than the actual flavor of the wine.
It was pretty amazing how strongly different opinions were when the only difference was the label.
How much work could a network net if a network could net work?
quality posts: 26
fredrinaldi wrote:not normally but I love the Raised By Wolfs label & Rockus Bockus
I thought you would say you only buy if the label design says Cabernet Sauvignon.
"Wine is sunshine held together by water" - Galileo Galilei