Well, I have a few points to make:
(1) I have yet to open my Wellington mystery bottle, which I would have firmly believed to be a red dot until an earlier, credible posting seemingly indicated that ANY demarkation made by a conventional marker was an orange-dot. I fully understand that my choice to refrain from opening this bottle is a blatant self-removal from the game, but, while I fully trust the quality of any Wellington varietal, I would much prefer to know which varietal I will be drinking -- not because I'm pretentious enough to care about a less-than-perfect pairing with my culinary adventures, but because my varietal preferences vary with my equally varying desires and the necessity of harmonious blend with my circumstance-specific moods and predispositions. Who the heck wants a big, fruity zin when circumstances call for a deep, brooding cab, right? Surely others can relate.
(2) Having worked in one of the finest restaurants in our state, where we periodically engaged in "brown bag" tastings (that is, specifying wines whose identity was concealed by our sommelier), I am as confident as I feel most others may rightly be in my own ability to determine the mere varietal at issue.
(3) Point two being made, however, the recent comments reveal that even among wine wooters, who are almost certainly (or at least presumably) better suited than the average Joe to 'name that varietal,' indicate that quite a few of us have no idea about which we are talking. The red dot bottle, for example, has herein been claimed to be a cab, a merlot, and a zin (amongst others) -- _all without a doubt_.
(4) At the end of the day, and in slight contravention of the extended implications made by my first point, a good wine is a good wine. Those who appreciate such will enjoy the same, regardless of the varietal therein employed. It would, however, behove both you (as the intermediary seller) and the ultimate consumers to convey the varietal designation so that those who marveled in their products' delight may further pursue the same or similar experiences.
(5) Dear (wine) god, please release the friggin results and key as soon as you can. What is the hold-up? To do so would require only a minimal degree of organization beforehand. Did you not plan on eventually having to release results? Are you under the impression that the added suspense you've created helps your marketing? This was a _wonderfully_ conceived innovation for the wine.woot community, but you've got to hold up your end of the bargain in a manner that will instill confidence in any similar undertaking you attempt in the future.
I'll refrain from further exploring numerous observations about this unique and interesting development in our shared community (other than to note the wisdom previously indicated in better selecting the identifying colors, marks, etc.). All in all, this was likely a great success when judged in light of the consumer interest and/or response. As a first go-'round, it wasn't bad; as always, though, there's room for improvement. Please temper your pleasant reminiscing with thoughts of that potential.
Thank you, wine.woot. You rock! As always, though, you can (and I hope will) continue to amaze us all by rocking harder in the future.